In the age of digital marketing and management. Weather You chime in on an ongoing blog discussion, within your niche. These conversations keep the blogging-blood warm. Especially when compared to the stale and static media.
What is Content Marketing?
First, content marketing involves the creation of online written materials. This may include Blogs, Videos, Social media Posts, and Informative articles.
What is a strategy?
Second, An action plan designed to achieve a comprehensive and longterm Goal.
What is Content development?
Third, there are three steps to strategic Content Development-
1. Analyse the future of your niche and industry. To share and develop pertinent Information.
2. Idea generation and change. Is your strategy aligned with your goal?
3. Action or execution with flying scores for improvisation.
What is a strategic content Learning?
It is closer to a concept in language education called the Content-Based Instruction. Which, provides the second language learners an excellent instruction in language and content. Also known as content-based language teaching; CBLT.
Furthermore, Now, we discuss a strategic content learning-
An expert strategic content writer is a marketing consultant. With prior knowledge of editing. A marketing fluency that brings them closer to becoming a full-fledged copywriter. But, not there yet.
The Audience development is the key aspect in the life of a content writer. Especially, when we talk about learning and development of the client’s decision-making process. An excellent strategic content development accumulates all the above-mentioned rules. And transforms it into an actionable framework for the prospect.
It is vital to make the content development process fluid and seamless. This can well be the ultimate turning point for any content marketing strategy. A content writer also needs to have a passion for a simultaneous support to his objectives. With a conducive environment for strategic development and learning. It becomes easier for the content writer to apply his concepts.
Moreover, these people exist and are not a fictional character in a novel. They are true marketing professionals who love content creation and curation. The concepts and terminologies that I use in my post may be overwhelming. As a matter of fact, many writers may relate to the definitions above.
The focus is to combine an editorial storytelling with a content marketing strategy. Although, you already have a basic strategy in place. But these are the people who help you change and improve it.
# How to find a strategic content writing consultant?
You can only identify the best content writers through their own marketing efforts. LinkedIn groups, Quora, and Social media ads. are an excellent space for them to display their skill. You might want to review their blogs and do a thorough analysis of what they write.
Additionally, an excellent content writer is a scarce commodity. You might never find him. An excellent mechanism is to develop a good taste in content consumption.
Quotes that wake the creatives up at night –
Un) “Be specific enough to be believable and universal enough to be relevant.” Ann Handley
Dos) “Above all, you want to create something you’re proud of.” Richard Branson
Tres) “Do not go where the path may lead, go instead where there is no path and leave a trail.” Ralph Waldo Emerson
My Facebook Page: Strategic Content Writing